Terms of Service

Welcome to SharpMatter. These Terms of Service ("Terms") govern your access to and use of the SharpMatter platform at sharpmatter.ai (the "Service"), operated by NORDIMARK CONSULTANCY – FZCO, a company registered at IFZA Business Park, DDP, Dubai Silicon Oasis, PO Box 342001, Dubai, United Arab Emirates ("we," "our," or "us"). By creating an account or using the Service, you agree to be bound by these Terms. If you do not agree, do not use the Service.

1. Eligibility

You must be at least 18 years of age and capable of forming a binding contract to use the Service. By using SharpMatter, you represent and warrant that you meet these requirements. If you are using the Service on behalf of a company or organization, you represent that you have the authority to bind that entity to these Terms.

2. Account Registration

To access the Service, you must create an account by providing a valid email address and password. You agree to:

• Provide accurate and complete registration information
• Keep your login credentials confidential
• Notify us immediately if you suspect unauthorized access to your account
• Accept responsibility for all activity that occurs under your account

We reserve the right to suspend or terminate accounts that violate these Terms or that we reasonably believe are being used fraudulently.

3. Description of the Service

SharpMatter provides an AI-powered analytics platform for Meta (Facebook and Instagram) advertising accounts. The Service includes:

• A web-based chat interface for querying and analyzing ad performance data
• A Model Context Protocol (MCP) server for integration with third-party AI clients (e.g., Claude Desktop, Cursor)
• 28 analysis tools spanning account data, insights, server-side analysis, targeting research, business context management, decision memory, and data visualization
• Interactive visualizations including charts and data tables generated on demand

The Service operates in read-only mode with respect to your Meta Ads account. We do not create, modify, pause, or delete any ads, campaigns, ad sets, or account settings on your behalf.

4. Meta Account Connection

To use the core features of SharpMatter, you must connect a Meta (Facebook) Ads account via OAuth. By doing so, you:

• Authorize SharpMatter to access your advertising data through the Meta Graph API in read-only mode
• Confirm that you have proper authorization to grant access to the ad account(s) you connect
• Understand that access tokens expire after 60 days and may need to be refreshed by re-authenticating
• May disconnect your Meta account at any time from the Settings page, which will revoke our access and delete your stored tokens

Your use of Meta data through SharpMatter is also subject to Meta's Platform Terms and Developer Policies.

5. Data Handling

Your advertising data is fetched on-demand from Meta's API when you or your AI client make a request. We want to be explicit about our data handling:

• No SharpMatter employee or contractor views your ad account data during normal operation of the Service
• Your data is processed programmatically and returned directly to you or your AI client
• We do not permanently store raw Meta API responses — only short-lived caches (up to 30 minutes) to reduce API calls
• Your encrypted access tokens are stored securely and are only used to make API calls on your behalf

For full details on our data practices, please review our Privacy Policy.

6. Acceptable Use

You agree to use the Service only for lawful purposes and in accordance with these Terms. You agree not to:

• Use the Service to violate any applicable local, state, national, or international law
• Attempt to gain unauthorized access to any part of the Service, other users' accounts, or our systems
• Use automated bots, scrapers, or other tools to access the Service in a manner that exceeds reasonable use
• Reverse engineer, decompile, or disassemble any part of the Service
• Interfere with or disrupt the integrity or performance of the Service
• Share, resell, or redistribute data obtained through the Service to third parties
• Use Meta data obtained through the Service in violation of Meta's policies
• Misrepresent your identity or affiliation with any person or entity

7. AI-Generated Content

The Service uses artificial intelligence (Anthropic's Claude) to analyze your data and generate insights, recommendations, and visualizations. You acknowledge and agree that:

• AI-generated insights are provided for informational purposes only and should not be treated as professional financial, marketing, or business advice
• AI outputs may contain errors or inaccuracies— you are responsible for verifying any recommendations before acting on them
• We do not guarantee any specific business outcomes, performance improvements, or return on investment based on AI-generated recommendations
• You retain full responsibility for all decisions made regarding your advertising campaigns

8. Intellectual Property

The Service, including its software, design, text, graphics, logos, and underlying technology, is the property of NORDIMARK CONSULTANCY – FZCO (operating as SharpMatter) and is protected by intellectual property laws.

• Our IP: We retain all rights to the Service, tools, interfaces, and platform technology
• Your data: You retain ownership of all data you provide (business context, decision logs) and all advertising data from your Meta account
• License to us: You grant us a limited, non-exclusive license to process your data solely for the purpose of providing the Service

Third-Party Trademarks

SharpMatter is an independent product of NORDIMARK CONSULTANCY – FZCO. We are not affiliated with, endorsed by, or sponsored by any of the following companies:

• Meta Platforms, Inc. — Meta®, Facebook®, and Instagram® are registered trademarks of Meta Platforms, Inc. SharpMatter accesses Meta advertising data through the publicly available Meta Graph API under Meta's Platform Terms, but has no partnership, sponsorship, or endorsement relationship with Meta Platforms, Inc.
• Anthropic, PBC — Claude™ is a trademark of Anthropic, PBC. SharpMatter uses Anthropic's AI models via their commercial API and implements the open Model Context Protocol (MCP) specification, but has no partnership, sponsorship, or endorsement relationship with Anthropic, PBC.

All other product names, logos, and brands mentioned on this website are the property of their respective owners. Any use of third-party trademarks is for identification purposes only and does not imply affiliation or endorsement.

9. Fees and Payment

SharpMatter is currently offered free of charge during its initial launch period. We reserve the right to introduce paid plans, features, or usage-based pricing in the future. If we do, we will provide reasonable advance notice and you will not be charged without your explicit consent.

10. Service Availability

We strive to maintain high availability but do not guarantee uninterrupted or error-free access to the Service. The Service may be temporarily unavailable due to:

• Scheduled or emergency maintenance
• Updates and improvements
• Third-party service outages (Meta API, Supabase, Vercel)
• Force majeure events

We will make reasonable efforts to notify users of planned downtime in advance.

11. Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY LAW:

• The Service is provided on an "AS IS" and "AS AVAILABLE" basis without warranties of any kind, express or implied, including merchantability, fitness for a particular purpose, and non-infringement.
• We shall not be liable for any indirect, incidental, special, consequential, or punitive damages, including loss of profits, data, or business opportunities, arising from your use of the Service.
• Our total aggregate liability for any claims related to the Service shall not exceed the amount you have paid us in the twelve (12) months preceding the claim, or $100 USD, whichever is greater.
• We are not responsible for the accuracy, completeness, or reliability of data obtained from the Meta Graph API or insights generated by AI.

12. Indemnification

You agree to indemnify, defend, and hold harmless NORDIMARK CONSULTANCY – FZCO (operating as SharpMatter) and its officers, directors, employees, and agents from any claims, liabilities, damages, losses, and expenses (including reasonable legal fees) arising from:

• Your use of the Service
• Your violation of these Terms
• Your violation of any third-party rights, including Meta's policies
• Any unauthorized use of the Service through your account

13. Termination

Either party may terminate the relationship at any time:

• You may delete your account at any time by contacting us at hello@sharpmatter.ai. Upon deletion, we will remove your personal data, encrypted tokens, and associated records within 30 days.
• We may suspend or terminate your access if you violate these Terms, engage in abusive behavior, or if continued service becomes impractical for legal or technical reasons.

Upon termination, your right to use the Service ceases immediately. Sections that by their nature should survive termination (including Limitation of Liability, Indemnification, and Governing Law) will remain in effect.

14. Privacy

Your use of the Service is also governed by our Privacy Policy, which describes how we collect, use, and protect your data. Please review it carefully. By using the Service, you acknowledge that you have read and understood our Privacy Policy.

15. Modifications to Terms

We reserve the right to modify these Terms at any time. We will provide notice of material changes by updating the "Last updated" date at the top of this page and, for material changes, notifying you via the email address associated with your account. Your continued use of the Service after modifications constitutes acceptance of the updated Terms.

If you disagree with any changes, you should stop using the Service and delete your account.

16. Governing Law and Dispute Resolution

These Terms shall be governed by and construed in accordance with the laws of the United Arab Emirates and the Emirate of Dubai. Any disputes arising from these Terms or the Service shall be subject to the exclusive jurisdiction of the courts of Dubai, United Arab Emirates.

Before initiating formal proceedings, both parties agree to attempt to resolve any dispute through good-faith negotiation for a period of at least 30 days.

17. Severability

If any provision of these Terms is found to be unenforceable or invalid, that provision shall be limited or eliminated to the minimum extent necessary, and the remaining provisions shall remain in full force and effect.

18. Entire Agreement

These Terms, together with the Privacy Policy, constitute the entire agreement between you and NORDIMARK CONSULTANCY – FZCO (operating as SharpMatter) regarding the use of the Service and supersede any prior agreements or communications.

19. Contact Us

If you have questions about these Terms of Service, please contact us: